The average lifespan of a PT is just 15 months; although, this isn’t a representation of those that have the drive and dedication to succeed in the fitness industry, it’s still a concerning fact that we’ve spoken about in past articles which you can visit here

Many struggle to survive and last that long, while others have long term success as six-figure coaches, doing what they love. I was one that nearly didn’t survive even 12 months. Not really understanding what I had to do to gain new clients, how to manage them, what I needed to be doing in the business on a daily, weekly, monthly, and yearly basis, let alone the finances nearly became all too overwhelming.

For what should have been the greatest time of my life doing what I loved, felt like the most difficult thing I’d ever had to do and a constant grind that made me want to throw in the towel and go back to just an ordinary job. But I knew that would mean an ordinary life. One that, before becoming a PT, was one I no longer wanted or was prepared to live.

• So what were the successful trainers doing?
• The ones in the position I wanted to be in?
• And what was the difference with successful people in other industries?

They have proven systems and processes that work, taught by successful Mentors.

This made me change my approach and for the first time, invest and work hard on what I needed to, not what I wanted to. I realised that I wanted more clients, I wanted a bigger more prestigious business, I wanted more money but I hadn’t learned the knowledge, skills, systems, and processes to make that happen – I’d just been wishing. I’d been working hard, but often on the practical side of PT and not on the vitally important business aspects responsible for all the things that I wanted.

So, I invested heavily. I went all in, I invested everything I had in my development: in learning sales, marketing, finance, bookkeeping courses, business and how to scale it. I invested in Mentors to help me learn and implement what I learned.